Now Available:
The Music Business Master-classAcademy of Sound Engineering, in conjunction with David Chislett and Nick Matzukis, are proud to present the Music Business Master-class (MBM): the one-stop business course for the modern musician trying to make it in the new music industry.The industry is abuzz with talk of how the music business has changed, how no-one needs a record deal anymore, and how easy it is to do everything yourself as an independent. The problem is however, that there is not enough information readily available for average South African musicians to empower themselves to take advantage of the situation. That is all set to change.Many course and ideas have surfaced, but the MBM is the one where you can find out everything in one place, taught by two highly-respected industry personalities in a professional music environment.Presented by Nick Matzukis and David Chislett, under the auspices of the Academy of Sound Engineering, the MBM is a two-month skills programme that covers everything from contracts and contract law, to marketing and the use of the digital arena. It is the only truly comprehensive course available that will empower musicians and managers of any level to seize control of their careers by understanding the business and then being able to take advantage of the new business terrain in the music industry.  This course, pitched at the highest level, is designed to teach you everything you need to know about making money out of the music industry.

The programme covers:
Getting started: thinking about your music
Artist agreements: steering your project
Income streams
Planning for Success
Marketing start
The digital arena marketing, reach
Business Models
Industry overview key players (SA and internationals)
Royalties
Contractual Principles
The Record Deal and its variants
The Publishing Contract and its variants
The Artist Management Agreement and its variants            Copyright

With a one-off introductory offer of R5 950.00, the MBM is now available.

The programme takes place 2 nights a week for 2 months at the ASE campus in Auckland Park from March 2012. The course fee includes tuition, some working materials, a copy of Nick Matzukis’ Book “South African Music Law And Contracts“ and a copy of David Chislett’s Book “1,2,1,2: A Step By Step Guide To The SA Music Industry.”

The first programme kicks off in March 2012 and registration is now open

For more information or to book your place contact:  (011) 482-9200 or georgej@ase.co.za