5 Good Reasons to Break Rules

5 Good Reasons to Break Rules

It’s not just that I am creative… it’s that I see how creativity can change the world… how it makes things better, creates more… how it sets people free from terrible situations. I don’t. I want to induce something else: personal responsibility, accountability…...
2 Steps to Changing The World for The Better

2 Steps to Changing The World for The Better

There are elections taking place all over the world right now. I often think about the political systems we live under. There are a lot. And I do not intend to go into all of them here. Instead, I am going to have a look at the two heavyweights which tend to dominate...
No SOPs, No Best Practices

No SOPs, No Best Practices

Best Practice and Standard Operating Procedures (SOP’s) are often put forward to the best ways to manage businesses. But are they really? The idea is sound, but the practice is often flawed. By strictly enforcing KPI’s, KPA’s and BP’s, businesses can often induce a...
Viral Not Viral a Social Media Lesson

Viral Not Viral a Social Media Lesson

On 7 January, I posted a video I had made of the Westerkerk playing a tribute to David Bowie on their bells. I posted to YouTube, hoping to share my fan experience with others and with little thought to who and how many people might see it.It is not the normal sort of...
How to Miss a Massive Opportunity by Coca Cola

How to Miss a Massive Opportunity by Coca Cola

Last week, Coca Cola pledged to continue using single-use plastic bottles because ‘consumers still want them,’ according to a report on the BBC. (Read the article here)Coke is committing to recycling, but environmentalists are now united in their view that recycling...